Sales is the lifeblood of every business, and there is a never-ending need to keep it going for every business to stay in business. Ali Mirza hacked the secrets of sales early enough and has built a consulting firm in the United States serving companies in the Atlanta area and beyond. The company, Rose Garden Consulting, has redefined how companies scale their sales teams by focusing on how people make decisions. Rose Garden Consulting organizes sales workshops that analyze a company’s sales team to help them improve communication within the team and how they can improve the company’s overall sales.
Ali Mirza has built a well-versed team in behavioral economics and has used this to help companies in Atlanta and its surrounding areas achieve their sales targets. Moving from Pakistan to Canada with his family as refugees when Ali was six years old played a huge role in his life trajectory. He grew up in Canada before moving to the United States, where he runs Rose Garden Consulting and is improving businesses in the process. Ali’s focus on Atlanta is because Georgia is one of the states with laws that make it easy for businesses to thrive. In Ali’s words, “It’s a major city with a lower cost of living and an abundant amount of talent. It has, arguably, the biggest airport in the country, and from Atlanta, you can get to half the country in a 3-hour flight. Atlanta is an attractive place for others to relocate. It’s a big city without being overbearing, and nothing beats the soul and vibe of Atlanta.”
Since its inception, Rose Garden Consulting has focused mainly on marketing firms, SaaS Companies, and sales firms that want to scale their sales teams. For Ali Mirza, his goal is to achieve things that nobody has done before and bring about true, lasting change to every company he works with. Rose Garden Consulting is all about getting rid of the competition because it believes one company has to lose for another company to take over the market.
The entire operation at Rose Garden Consulting is hinged on creating a process around understanding a client’s specific market and clients. The company’s tactics and methods are not taught to ensure that every strategy it applies to every company achieves desired results. Recently, Ali Mirza announced that the firm is expanding to other states outside of Georgia. In Ali’s words, the expansion came from clients referring the firm to their networks and partners all over the country. “The increasing demand became too difficult to ignore, so we decided to cave in and extend our services to other states,” Ali says.
Ali Mirza’s goal is to build Rose Garden Consulting into the firm to beat nationwide. The firm already made its mark in Atlanta and is taking its business nationally to become a powerful force in the business world. Ali is focused on growth and changing how businesses approach sales. In his words, “We want to fundamentally change the way sales conversations are had. We want business owners to know that holding their teams to a higher standard is their responsibility, and they shouldn’t feel guilty about doing so.”
Learn more about Rose Garden Consulting on the firm’s official website.